November 16, 2021:
Pentel and BASF partner to launch erasers made with non-phthalate plasticizer under brand alliance in the Japanese and global market
Pentel Co., Ltd., one of Japan’s most traditional stationery product manufacturers, and BASF Japan Ltd., today announced that Pentel completely switched to BASF’s non-phthalate plasticizer, Hexamoll® DINCH, in the production of all erasers made of PVC (polyvinylchloride) under its “Ain” and “Hi-POLYMER” brand erasers. In conjunction with this collaboration, Pentel has become one of BASF’s Hexamoll® DINCH Trusted Partners in the Asia Pacific region. The two companies have entered a brand alliance. One of the brand activities includes ingredient branding on the eraser packaging. PVC erasers manufactured with Hexamoll® DINCH are available worldwide where Pentel operates its business.